Brand Comparison · Live Data
Data as of August 23, 2026 · 78 Sunseeker / 70 Princess active SoFla listings
By Charles Garland, Licensed Yacht Broker
Talk to Charles about Sunseeker vs Princess →
Sunseeker and Princess are the two best-known British production motor-yacht builders, both based on England’s south coast, and are frequently cross-shopped by South Florida buyers. The side-by-side below is computed from live South Florida brokerage inventory in the IYBA MLS feed as of August 23, 2026 — every figure is drawn from active listings, not estimates. Brand facts are verifiable heritage and build characteristics; which brand is right for you is a judgment we leave to Charles, not the page.
| Metric | Sunseeker | Princess |
|---|---|---|
| Active South Florida listings | 78 | 70 |
| Asking price range | $199,000 – $9,900,000 | $389,000 – $5,895,000 |
| Median asking price | $1,825,000 | $1,746,160 |
| Median price per foot | $26,000 | $25,600 |
| Length range (LOA) | 38 – 131 ft | 35 – 95 ft |
Sunseeker
78 active SoFla listings · models available
131, 34 Metre Yacht, 34M, 37 Sport Tower, 40m, 48 Portofino XPS, 52 Manhattan, 68 Sport Yacht
Princess
70 active SoFla listings · models available
23M, 58 Flybridge, 60 Flybridge, 64, 64 Flybridge, 67 Flybridge, 68 Flybridge, 78
Verifiable heritage and build facts — not quality or resale judgments.
Sunseeker
Origin
British
Heritage
Founded 1969 (as Poole Powerboats) in Poole, Dorset, England.
Build
Production
Type
Sport yachts and motor yachts.
Princess
Origin
British
Heritage
Founded 1965 in Plymouth, England.
Build
Production
Type
Flybridge, V-Class sport, and motor yachts.
There is no single "better" brand between Sunseeker and Princess — the right choice depends on your size and budget needs, how and where you'll cruise, layout preferences, and how much resale matters to you. Both are established names with active South Florida markets, as the numbers above show.
Charles Garland, a licensed yacht broker in South Florida, can walk you through condition, resale trends and fit for both brands in today's market — and pull a comp-based valuation on any specific vessel you're weighing.
Deciding between Sunseeker and Princess?
Charles can help you find the right one for how you'll cruise — or value a Sunseeker or Princess you already own. Tell him what you're after and he'll reach out.
More: Florida yacht market report, yacht buyer’s guide, search all listings. Other comparisons: Azimut vs Princess, Viking vs Hatteras.